Executive Director of Sales
President and CEO of QCSS
Mindfulness is a key part of Cathy’s business model – and the way she keeps on top of her clients’ priorities. Learn about all the other ways in which Cathy keeps her customers on her mind right here!
During our third podcast episode, Cathy and Christian got into some really frank talk about what she’s doing to keep her clients and their businesses at the top of her priorities.
Listen in to the discussion here or read the transcript below for some easy-to-read tips on being mindful of your customer’s concerns.
Christian: What are things that you do to be in the moment, to keep you grounded in the business?
Cathy Karabetsos: The mindfulness is always about the customer’s results. And also staying in front of the customer. And when I say staying in front of the customer, I don’t mean annoying the customer. I mean actually getting to know them like we’re engaging today.
Understanding what makes them tick, where do they come from, what’s their family. Knowing the person that is employing you intimately, as much as you possibly can in a professional setting. It goes far beyond anything else again, because innately we want to be connected in that way.
And then applying those results. So being mindful of results and actually the humans behind those decisions is really what’s going to make you.
Christian: If you had to give one piece of advice to other managers, leaders, owners of businesses to be able to engage in mindfulness and to be able to import that on their teams so they could get to those goals, what would it be?
Cathy Karabetsos: Get to know. Really know. Take the time. Expend the resources. To know and stay in front of and engage with your target clients. Don’t spread yourself too thin. Make sure that they feel important, that they feel valued, and not because they’re paying your paycheck.
Because you actually deeply and sincerely care about what it is that you do for a company.
Christian: Well that was moving. It’s true that I think a lot of time everything is very transactional. We don’t really look at it, we just look at the next thing coming. We don’t just stop and be in that moment and actually care. Because everyone says “I care” but they don’t really show that they actually care.
Cathy Karabetsos: And if you’re not showing it you really don’t care! It’s kind of like being a parent, if you’re not spending time with your children, and looking at them face to face, and working through their issues together, or their concerns, or their fears, or their hopes, or their dreams, but you’re calling yourself a good parent – you could probably step it up a notch or two.
Same thing in business. Let’s not just talk about caring, let’s actually do the doing of caring! And you’re going to be surrounded with amazing raving fans.
Listen to more bits from the episode, or listen to the whole episode – you can find both on our page dedicated to Cathy’s interview and decoding the superwoman in the call center industry.
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